HRTM 1100 Syllabus

Subject Code

HRTM

Course Number

1100

Course Title

Introduction to Hotel, Restaurant, and Tourism Management

Prerequisites

Provisional admission

Corequisites

Terms Offered

Credit Hours

Course Description

This course provides students with an overview of occupations in the hospitality industry. Instructors emphasize the various segments of each occupation and the interrelated responsibilities for customer service that exist across the hospitality industry. Topics include the development of the hospitality industry, food and beverage services, hotel services, meeting and convention services, management's role in the hospitality industry, and hospitality industry trends.

A work ethic grade is assigned for this course. For more information see Work Ethics.

 

Course Outcomes

Overview of the Hospitality Industry and Tourism

  • Describe the characteristics of the hospitality industry.
  • Explain corporate philosophy.
  • Discuss the importance of service in the hospitality industry.
  • Define tourism.
  • Outline the important international and domestic tourism organizations.
  • Describe the economic impact of tourism.
  • Identify promoters of tourism.
  • List reasons why people travel.
  • Describe the sociocultural impact of tourism.
  • Describe ecotourism.

Lodging

  • Describe hotel ownership and development via hotel franchising and management contracts.
  • Classify hotels by type, location, and price.
  • Discuss the concept and growth of vacation ownership.
  • Name some prestigious and unusual hotels.
  • Outline the duties and responsibilities of key executives and department heads within the rooms division.
  • Draw an organizational chart of the rooms division of a hotel and identify the executive committee members.
  • Describe the main functions of the rooms division departments.
  • Describe property management systems and discuss yield management.
  • Calculate key rooms division operating ratios.
  • Outline the importance of the reservations and guest services functions.
  • List the complexities and challenges of the concierge, housekeeping, and security/loss prevention departments.
  • Describe the duties and responsibilities of a food and beverage director.
  • Calculate key food and beverage operation ratios.

Restaurants, Managed Services, and Beverages

  • Describe the different characteristics of chain and independent restaurants.
  • List the classifications of restaurants.
  • Differentiate characteristics of chain and independent restaurants.
  • Describe front of the house operations.
  • Explain how restaurants forecast their business.
  • Outline back-of-the-house operations.
  • Identify key elements of an income statement.
  • Name the key restaurant operating ratios.
  • Outline the functional areas and tasks of a restaurant manager's job.
  • Outline the different managed services segments.
  • Describe the five factors that distinguish managed services operations from commercial ones.
  • Explain the need for and trends in elementary and secondary school foodservice.
  • Describe the complexities in college and university foodservice.
  • Identify characteristics and trends on health care, business and industry, and leisure and recreation foodservices.
  • List and describe the main grape varieties.
  • Suggest appropriate pairings of wine with food.
  • Identify the various types of beer.
  • Identify the types of spirits and their main ingredients.
  • Explain a restaurant's liability in terms of serving alcoholic beverages.

Recreation, Theme Parks, Clubs, and Gaming Entertainment

  • Discuss the relationship of recreation and leisure to wellness.
  • Explain the origins and extent of government-sponsored recreation.
  • Distinguish between commercial and non-commercial recreation.
  • Name and describe various types of recreational clubs.
  • Identify the major U.S. theme parks.
  • Describe the operations of a country club.
  • Outline the history of the gaming entertainment industry.
  • Describe the various activities related to gaming entertainment.
  • Explain how gaming entertainment converges with the hospitality industry.
  • Discuss the different positions within the gaming industry.

Assemblies and Event Management

  • List the major segments of the convention industry.
  • Describe destination management companies.
  • Describe the different aspects of being a meeting planner.
  • Describe the different types of contractors.
  • Explain the different types of meetings, conventions, and expositions.
  • Discuss the various venues for meetings, conventions, and expositions.
  • Define a special event.
  • Describe what event planners do.
  • Classify special events.
  • Outline the skills and abilities required for event management.
  • Identify the main professional organizations and associations involved with the special event industry.