MKTG 2290 Syllabus

Subject Code

MKTG

Course Number

2290

Course Title

Marketing Internship/Practicum

Prerequisites

Permission of department

Corequisites

Terms Offered

Offered Fall and Spring

Credit Hours

(0-9-3)

Course Description

This course applies and reinforces marketing and employability skills in an actual job placement or practicum experience. Topics include problem solving, adaptability to the job setting, use of proper interpersonal skills, application of marketing skills, and professional development

Course Outcomes

Problem Solving

• Use problem solving techniques in the job setting.
• Demonstrate critical thinking skills.

Adaptability to the Job Setting

• Perform directions as given by supervisory staff.
• Demonstrate initiative.
• Adapt to organizational processes.

Use of Proper Interpersonal Skills

• Interact effectively with others in the job setting.
• Demonstrate ability to listen to others.

Application of Marketing Skills

• Participate in and/or observe planning activities.
• Participate in and/or observe marketing activities.
• Participate in and/or observe organizational activities.

Professional Development

• Maintain professional conduct.
• Demonstrate ethical behavior.