MKTG 2210 Syllabus

Subject Code

MKTG

Course Number

2210

Course Title

Entrepreneurship

Prerequisites

Program admission

Corequisites

Terms Offered

Offered Fall

Credit Hours

(6-0-6)

Course Description

This course provides an overview of the steps needed to establish a business. Students will create a formal business. Topics include planning, location analysis, financing, developing a business plan, and entrepreneurial ethics and social responsibility.